Andrew Reynolds Interview – Part Five

Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Five

Q: You mentioned that we should write as though we were talking to a mate … Read More

Andrew Reynolds Interview – Part Six

Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Six

Q: I’ve noticed you sometimes use testimonials from other customers in your web copy and … Read More

Andrew Reynolds Interview – Part Seven

Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Seven

Q: Ok – so we were talking about establishing credibility in sales copy. What next?… Read More

Andrew Reynolds Interview – Part Eight

Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Eight

Q: Apart from discussing the features and benefits of your product or service in a … Read More

Andrew Reynolds Interview – Part Nine

Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Nine

Q: It seems you have to be like an artist painting on a canvas to … Read More

Andrew Reynolds Interview – Part Ten

Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Ten

Q: What kind of style do you prefer to use in your sales copy?

Andrew … Read More

Ice Cream Dream

Ice cream dream Duncan Bannatyne’s suave but steely Dragons’ Den persona makes him one of the most compelling business figures in the UK. But it wasn’t always so: He tells Martin Baker how a poor … Read More

How to Make Money on the Internet Without Search Engines

How to Make Money on the Internet Without Search Engines Tim Lowe has found the holy grail for internet marketers! A way of getting people to his website without battling to get to the top of search engines and without using emails … Read More

The Eternal Optometrist

The Eternal Optometrist After two failed start-ups, James Murray Wells got it right third time selling spectacles online.

231Kb PDF The Eternal Optometrist

Profile: James Murray Wells

After two failed start-ups, James Murray Wells got … Read More

Jane Somner Cash On Demand

Malcolm and Jane Somner started a telephone business, but just couldn’t get through to their dream of financial independence.Then they subscribed to the Cash On Demand course and finally made a connection … Read More