James Dyson
By Carolyn Clarke
James Dyson is known to millions as the inventor of the revolutionary Dual CycloneTM cleaner. His latest in a range of bagless cleaners is the Dyson … Read More
By Carolyn Clarke
AGAINST THE ODDS By James Dyson and collaborator, Giles Coren
This is the extraordinary and inspiring autobiography of the founder of Dyson Ltd.
The unorthodox methods of this … Read More
By Carolyn Clarke
By Tammy Cohen (Metro, £17.99)
This book profiles sixteen British Tycoons. Each story of how these tycoons made their fortune is full of … Read More
TYCOON PROFILE
Andrew Reynolds
By Carolyn Clarke
As a child Reynolds spent many hours in his dad’s DIY store.
When Andrew Reynolds left school he became a shop assistant before taking a … Read More
According to Self-made Millionaire Andrew Reynolds, becoming independently wealthy and perhaps hitting Millionaire status isn’t as difficult as it might sound.
Says Reynolds “The problem is that we are not taught how … Read More
Andrew Reynolds reveals the secrets of how, as an ‘ordinary bloke’, he achieved extraordinary success. He talks to Martin Baker.
560Kb PDF
Andrew Reynolds is a quiet revolutionary. If … Read More
When … Read More
Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part 2
Q: Ok – so we were talking about establishing credibility in sales copy. What next?… Read More
Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part 3
Q: Ok – so how do we make our offer totally irresistible to the reader … Read More
Continuing our series on Direct Response marketing – and interview with Direct Marketer Andrew Reynolds Part Four
Q: Ok – so I think what you have said so far is that when … Read More
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